$2 Billion Esencia Project to Transform Caribbean Tourism Landscape

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A transformative $2 billion project named Esencia is set to redefine the Caribbean hospitality landscape, positioning Puerto Rico as a premier luxury destination. This ambitious venture, led by British billionaire brothers David and Simon Reuben, in collaboration with Roberto Ruiz and Will Bennett of Three Rules Capital, aims to inject vitality into the region’s economy and tourism sector.

Situated in Boquerón Bay on Puerto Rico’s southwest coast, Esencia will cover 2,000 acres of pristine land. Approximately 75 minutes south of Rincón, this development promises to be a game-changer for the Caribbean, creating over 2,000 jobs and elevating the island’s status in the global tourism market.

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Luxury Beachfront Villa, Boutique Hotel, Cove Spring, Barbados

Esencia will feature a constellation of world-class amenities, including a private airport, two championship golf courses, and a vibrant town center. The resort enclave will boast 900 branded residences and more than 500 luxury hotel rooms, anchored by prestigious hospitality brands such as Aman, Mandarin Oriental, and Rosewood.

“We recognized Puerto Rico’s West Coast as a burgeoning growth market with immense potential,” remarked Jamie Reuben of Reuben Brothers. “Esencia represents our commitment to making a substantial and sustainable investment while fostering economic growth.”

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In addition to its residential and hospitality offerings, Esencia is designed to harmonize with its natural surroundings, preserving 75% of its land for open spaces, including mangroves and water corridors. The project underscores a dedication to environmental stewardship by prioritizing conservation efforts and enhancing public access to coastal areas.

“We’ve spent years meticulously planning Esencia in close collaboration with local experts and community leaders,” noted Roberto Ruiz of Three Rules Capital. “Our goal is to create a design-forward community that embraces the essence of Puerto Rico while setting new standards for luxury living.”

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Beyond its expansive resort amenities, Esencia will feature comprehensive infrastructure enhancements, including roads, sewage systems, and healthcare facilities, aimed at improving local infrastructure and quality of life.

With its strategic location and commitment to sustainability, Esencia is poised to redefine luxury living and tourism in the Caribbean, setting a new benchmark for integrated resort communities in the region.

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