Barbados News – MegaFest 2024: A Chance to Engage with the Island’s Booming Tourism Sector

The Barbados Tourism Marketing Inc (BTMI) has unveiled an exciting lineup of events for Tourism Week 2024, emphasizing the sector’s global impact on economies and cultural exchange. Scheduled from September 22 to 28, these events coincide with World Tourism Day and adopt the theme “Tourism and Peace – 30 Years of Connecting People to Places and Cultures.”

Marsha Alleyne, Chief Product Development Officer, announced that the highlight of the week will be the Tourism MegaFest, a comprehensive showcase of Barbados’ diverse tourism offerings, spanning transportation and hospitality.

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“At Tourism MegaFest, it’s not just about careers in tourism; it’s an expansive exhibition where we showcase everything from wine to iodine, all in relation to tourism,” Alleyne stated during the media launch held at BTMI’s Warrens offices.

Taking place on September 24 and 25, the expo will feature live demonstrations by hoteliers on bed-making and napkin folding, with opportunities for audience participation and prize giveaways. School-aged children are encouraged to attend on September 24 to explore potential careers and entrepreneurial opportunities within the tourism industry.

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Highlighting technological advancements, MegaFest will include a virtual reality section, enabling attendees to experience popular attractions such as Harrison’s Cave without leaving the venue. This innovative feature underscores the industry’s adaptability in an increasingly digital world.

The week’s festivities will commence with a church service at Mount Zion United Holy Church on September 22 and culminate in a community pop-up event at Pelican Village on September 27, in collaboration with the Food and Rum Festival team.

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